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Athletics Activities and Events

Be Part of the Next Badger Highlight

Get caught up in the thrills, chills, and tailgate grills surrounding your beloved Badgers all season (and postseason) long. Discover the many ways you can join the excitement and root for the home team as they claw their way to championship glory!

Fans watching a football game

Official Badger Bowl Tour

The Badgers are bowl eligible and set to tackle the postseason — and the best way to participate in the full UW bowl experience is by being a part of the Official Badger Bowl Tour. With exclusive perks, convenience, access, and camaraderie, this bowl tour is unbeatable. If Wisconsin’s bowl destination generates a tour, watch for packages to go on sale Sunday, Dec. 6.

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Wisconsin Badger fans gather at a HUDDLE

BADGER HUDDLE®: Bowl Edition

It’s bowl season, and the Badgers are back in action! Before the team hits the field, get bowl game ready by tailgating the Wisconsin way. The UW’s official pre-bowl party regularly includes Bucky Badger, the UW Spirit Squad, special guests, spirited activities, and a classic tailgate menu. If the Badgers’ bowl destination features a Huddle tailgate, tickets will go on sale the week of December 7.

Wisconsin fans celebrate at a gathering

UW Athletics Events

In addition to the spirited Badger sports offerings we provide, our partners at UW athletics field several events and activities. We’re proud to present these exciting experiences to you and fellow fans as well. Catch the Badgers in Ireland in 2027: Cheer on Wisconsin when the Badgers visit Dublin to battle Pitt in the Aer Lingus College Football Classic, August 28, 2027.

See upcoming events >

Past Events